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The Easy Route To Mobile Success

Posted on 13/01/2012

Distributor Nimans is hailing the success of its strategic partnership with O2, which takes its single source communications ethos to a significant new level. Nimans says the JUC initiative has been very well received by resellers – opening up a compelling new world of mobile opportunities – based on an ‘easy route to sales success’.

Customers can start selling immediately and bill end users in their own name as part of a true wholesale model – utilising simple, easy-to-sell tariffs that put them firmly in control of their whole comms operations.

Nimans’ in-depth mobile proposition reinforces the company’s renowned customer service reputation – backed by a 30 year heritage; a trusted brand with a 100% channel focused strategy.

Nimans’ Group Sales and Business Development Director,Richard Carter, says the distributor’s flourishing converged communication portfolio, includes a popular bureau billing service - part of a complete ‘end to end’ mobile proposition where all the leading handsets are also available.

“More and more resellers are moving into the mobile arena with us,” he explained. “We make it as easy as possible for them, with a dedicated on boarding team spearheading comprehensive levels of specialist support. We’ve produced a step-by-step guide to mobile success and can take resellers through the whole process, one stage at a time.

“Our bureau billing service for example enables someone that hasn’t done mobile before - and doesn’t want it mixed up with other core areas of their business - to get started straight away. We can bill their customers in their name, collect the cash and look after all the back office administration from start to finish. In addition, the provision of portals and tools makes it easy for customer connection.”

Richard added: “The JUC programme has significantly strengthened our position as a single source solution supplier, where lots of different products and services can be purchased from one place. This convenience helps cut costs and enhance productivity, making businesses run smoother. We have put together a commercially attractive, simple and versatile proposition that is helping our customers make an instant market impact. O2 is synonymous with supreme customer satisfaction. We share the same goals and objectives and it’s proving a winning combination.”

He pointed out: “Teaming up with O2 was the missing piece of the jigsaw. We’ve got voice and data covered - mobile, fixed line and broadband are all available on one bill from Nimans.”

Richard emphasised: “The beauty of the JUC programme is that it can be tailored to maximise revenue opportunities for resellers new to mobile or those that are more experienced – so that they can gain the most competitive market advantage.

“For resellers that don’t have any experience, bundled tariffs have been created that are easy to sell. The other way is ‘pay as you use’. This doesn’t feature any inclusive minutes or texts but allows resellers to be more competitive and flexible by creating their own tariffs and bundles. It’s particularly effective for win-backs from other carriers.

“When dealing with any new supplier it’s important to consider the behind the scenes support. Customers have access to the combined might of Nimans and O2 for high levels of day-to-day support. Account management, operational and marketing expertise are high priorities.”

Richard says mobile is playing an increasingly dominant role within the communications arena as he concluded: “Increased mobile spend within companies is being fuelled by greater levels of mobility, underpinned by a reliance on high speed data networks. The JUC programme is based on a long term productive partnership between O2, Nimans and our customers.”


eCommerce by: Cohesion Digital